Topics

Fundamentals

Core concepts every negotiator needs to understand before anything else.

· 10 Essential Negotiation Skills Every Professional Needs

· Common Win-Win Negotiation Myths Debunked

Specific, in-the-room moves and techniques.

· Negotiation Skills for Remote and Virtual Conversations

· Breaking a Negotiation Deadlock: 7 Proven Techniques

Structured models — BATNA, game theory, interest mapping — applied.

· Game Theory in Business Negotiation: A Practical Introduction

· BATNA vs. WATNA vs. MLATNA: Understanding All Three Alternatives

How trust and long-term relationships shape every deal.

· Building Trust Before the Negotiation Starts

· Reciprocity in Negotiation: How Giving First Creates Better Deals

Real-world negotiations analysed through a strategic lens.

· Real-World Win-Win: Case Studies from Business Negotiations

· Case Study: The Microsoft-Nokia Deal and the Dangers of One-Sided Negotiation

The psychology behind collaborative and competitive thinking.

· Emotional Intelligence in Negotiation: Reading the Room and Yourself

· The Scarcity Mindset vs. Abundance Mindset in Negotiation

High-level frameworks for planning and structuring deals.

· When to Walk Away From a Negotiation (And How to Do It Gracefully)

· How to Negotiate a Business Deal: A Proven 6-Step Approach